Reveal the value of physical media
A new approach to performance-driven advertising in the physical world.
Vision
Screens are now an integral part of our environment.
In public spaces.
In retail locations.
At moments when attention is available
and decisions are being made.
This medium benefits from strong visibility
and a level of attention that is hard to ignore.
It operates close to real-life usage
and purchasing behaviors.
Yet this proximity to action
has not yet been fully translated into activated value.
At Itileo, we operate at the intersection
of physical screens, data, and performance.
We believe that the value of physical media
requires the right tools,
the right signals,
and a reading adapted to today’s advertising challenges.
